Open research meeting at Gartner

Before we exited for the breakout sessions, Daryl Plummer outlined their plans for an open research meeting to be held on Wednesday, where we all have a chance to participate in Gartner’s research here on site. He showed us four predictions, of which two will be discussed in the research meeting:

  • By 2010, Business Process Modeling will be widely and routinely used as a planning tool for performance optimization and will grow to become half as popular as the spreadsheet.
  • By 2011, competitive and successful businesses that do not recognize and prepare to take advantage of BPM/SOA/Web enabled Modularized Business Processes will be dangerously exposed to being hunted and assimilated by those that do.
  • By 2010, the artificial separation of transaction processing and decision support workloads will be seen as obsolete, to be replaced by case management as the preferred design pattern.
  • By 2012, technologies to support BPM will have been absorbed into other products and no longer considered a distinct category.

By a show of hands, the first and fourth of these were selected for discussion. Unfortunately, this is at the end of the day on Wednesday, by which time I’ll be on a flight home. Should be an interesting discussion.

Gartner Day 1: Simon Hayward keynote

1100 attendees have signed up for this Gartner BPM summit (although I imagine that some are still stuck trying to get here), not bad for only their third year at it. They’re going to run another BPM summit in Orlando in September due to the popularity; maybe I’ll get organized in time to sign up for that before the last minute.

This first “real” day of the conference kicked off with a short intro by Michael Melenovsky and Jim Sinur, who gave an overview of what to expect at the conference: business process strategy and governance in addition to the technology side, which this year includes more of the peripheral technologies such as business rules. Sinur mentions Web 2.0 and collaboration (although he calls it “web two-dot-zero”) and the importance of what’s happening here, something that I’ve been writing and speaking about for months.

The, Simon Hayward with his keynote Business Processes: The Foundation Linking Business and IT. I really enjoyed his keynote last year, so was looking forward to this year’s presentation: he’s like the Energizer Bunny of BPM, and I mean that in the best way possible. He started with the question “what’s special about this moment in time that makes BPM so relevant?”, which is the same theme that he started with last year, and I think that I even remember some of the same slides being used. He discussed the trend from quality (1980’s) to BPR (1990’s) to BPM (2000’s).

He moved to his “key issues” slide (a.k.a. the presentation agenda), and saw the first point: BPM – what does it mean as a management discipline. It struck me then that “discipline” is an fundamental concept in Gartner’s definition of BP as management practice/discipline: that’s what all the discipline business was about yesterday in Rosser’s presentation.

Hayward continued on with concepts of shifting business values and strategies, and how today’s success is taken as a given and future success has to improve on that: the whole idea of continuous process improvement. That requires that we build systems knowing that they’re going to change, a whole new idea for many organizations that tend to build something and cast it in concrete. The focus of software has to shift to enabling business process innovation, whereas many organizations see the current role of software as hindering rather than helping their business agility. He talked about the emergence of SaaS in process-related activities, and how valuable this is for inter-organization commerce.

He moved on to how people are involved in processes (I’m constantly amazed by how Hayward can give an entire subject talk based on a single slide: many of these slides are loosely related and could be expanded into a separate presentation on their own); as he discusses how the goal of BPM should shift from managing the end-to-end process cycle to enabling process innovation, he brings in the idea of how it also must shift to provide greater empowerment to the people involved in the process. He predicts that by 2012, the value of productivity will become less important than that of visibility, and by 2017, innovation will take over as the key value.

He shows the process improvement cycle that I’ve seen many times before from Gartner, with one interesting addition: a “discovery” task as an entry point into the cycle prior to modelling. Discovery is exactly where Lombardi is positioning Blueprint, for example, but it’s not even on the radar of many BPM vendors.

This all leads up to a discussion of the advantages of being a business-centric organization, what this actually means, and why the enabling technology really matters in terms of decoupling the understanding of the process from the mechanisms that are used to support it, hence providing greater agility, immediacy and visibility, as well as being a foundation for SOA. Whether the technology comes out of the convergence that is the BPMS market, or enterprise applications opened up for integration, the same results can be achieved (a similar point that Marc Kerremans made yesterday).

My favourite point that he made comes near the end of the presentation: “BPM is top-down…and BPM is bottom-up”. That’s exactly right, and exactly what many people don’t understand: it could be either, or it could be both. Although Rosser tried to make the same point yesterday, Hayward actually ties it to BPM and the value of being a process-centric organization, which makes all the difference.

His closing recommendations covered competency actions (what type of people to have), management actions (governance; centre of excellence; management culture) and IT management (IT as enabler, not leader; links between BPM and other technologies), as well as a great closing quote: “If you focus on what stays the same, then you’ll get left behind.”

Decisions get tough from here: there are multiple sessions that I want to attend, although I have a half hour to think about it while we mill around waiting for them to reconfigure the ballroom into smaller rooms.

Microsoft and IDS Scheer partner for process modelling

Vendor announcements are dropping from the trees around here this week, but I found this one particularly interesting after my trip to the IDS Scheer user conference a few weeks ago: Microsoft has selected IDS Scheer as a preferred business process modelling/monitoring partner in the newly-formed Business Process Alliance. Now, before you get too excited, the press release says “a” preferred partner, not “the one and only”, implying that other business process modelling and monitoring companies might also be invited to the dance; right now, the Alliance lists AmberPoint, Ascentn, Fair Isaac, Global 360, InRule, Metastorm, PNMsoft, RuleBurst and K2.net as members, so no other modelling but lots of competing business rules and BPM vendors. (By the way, Microsoft’s incorrect use of “is comprised of” on their page — sloppy editing.)

There’s a real-world example of the ARIS UML Designer (now part of ARIS SOA Architect) being used to model business processes for execution in BizTalk at Siemens IT Operations over the past 2 years, so this is built on a pretty strong success story. This provides BizTalk with a fully functional process designer, which was not a strong suit of theirs in the past.

It’s not clear to me whether this is anything beyond a co-marketing campaign; presumably, the existing BPEL export from ARIS would serve for import into BizTalk, or IDS Scheer may choose to do a closer “standards-based” (but not standard) integration such as they have done with SAP and Oracle.

I have to say, however, that I had strong negative feelings about the term Alliance since I first watched the TV series Firefly: they’re the authoritarian bad guys, right? Or maybe they only look bad from the little guy’s viewpoint. 🙂

Gartner Day 0: Marc Kerremans

I’m not sure that I get the purpose of these late afternoon registration-day sessions, before most of the conference attendees have even arrived — are they intended to be introductory tutorials for those new to the field? Or a venue for Gartner’s second-string BPM analysts to dip their toe in the water? I don’t have the impression that Kerremans is completely comfortable with his material, much of which I have seen at previous Gartner events.

The material is, after all, pretty standard stuff:

  1. What is a business process?
  2. How much BPM technology is enough?
  3. How will BPM technologies evolve over the next 5-10 years?

He gave a standard, yet succinct definition of a business process: a set of activities and tasks performed by resources (human and machine) using a variety of information (documents, images, expertise) interacting in various way (sequential/predictable and ad hoc) guided by policies and principles (goals, business rules, principles).

He discussed how many business processes are currently embedded in application silos, each of which may contain UI, middleware, rules and data, but that there is little integration across silos. One “solution” to this lack of integration that has been popular in the past is to replace all of the applications with a monolithic ERP system, but that creates larger problems in the long run when you inevitably have to integrate that system with other applications that do what it doesn’t do. A better solution is to tear down the walls between the silos and use BPM technologies (a blanket term that he used to refer to all integration technologies) to integrate the applications directly.

He showed a current Gartner hype cycle for a range of BPM technologies (the hype cycle is a Gartner technique for plotting visibility against maturity for various technologies: from the technology trigger, it rises swiftly to a peak of inflated expectations, drops into a trough of disillusionment, then rises gradually over a slope of enlightenment to a plateau of productivity). There’s an interesting distinction here between more mature technology classes that have BPM as a feature — human workflow automation, document and imaging management, integration brokers, portal servers, application servers, and rule engines — and those where BPM is the actual product: pure-play BPM tools and BPMS tools. Gartner shows pure-play BPM tools, those darlings of last year, about to plunge into the trough of disillusionment, while BPM suites are still climbing up the initial peak of inflated expectations.

In the next section, he takes on the question of how much BPM technology is enough, but never really answers the question. We saw a number of standard Gartner charts showing the functionality of BPM as Gartner defined it in the pure-play period as well as today’s suites trend, and some mapping of business needs to the value that is potentially added by BPMS.

The most important issue in the entire presentation (in my mind) is buried in here, however: do you “roll your own” by assembling best of breed from a variety of vendors, or do you buy a BPMS from a single vendor? Every organization already has some investment in parts of what I consider to be non-core BPM technology, such as content management or business rules management, and may have corporate standards in place for these things. Should they consider replacing some of that functionality with what’s available in the BPMS? Or allowing the BPMS to have some special dispensation to ignore the corporate standard? Although I tend to favour using widespread corporate standards if you have them in place, there are some valid reasons to consider an all-in-one BPMS — such as ease of troubleshooting and any resultant vendor finger-pointing — but ultimately, I think that it comes down to the same arguments as you would have against a monolithic ERP system. If your primary integration technology platform can’t integrate with what you already have, what good is it?

The last point was on how Gartner expects BPM technologies to evolve over the next 5-10 years, and I think that we’ll be hearing more about this over the next three days.

Since analysts (like Gartner) have expanded the definition of a BPM suite to contain practically everything but the kitchen sink, there’s now a problem of too many vendors all claiming to have BPM functionality (of course, you can always hire an analyst to help you sort it all out…), so some convergence and shakeout will certainly occur as players merge and acquire. The big platform players (Oracle, IBM, SAP, Fujitsu, Microsoft) are just starting to enter the market, which will place further pressure on the smaller players to join forces or be consumed by the bigger guys.

At last year’s Gartner BPM summit, I heard Daryl Plummer speak about ISE (integrated service environment) for the first time, and they’re still playing it up as a major part of a further convergence of tool categories between BPMS, ISE and IDE: overlapping product classes that haven’t previously considered to be competitors. I’m still not so sure about this argument; I see some pretty fundamental differences between ISE and BPMS.

On the BPM technology innovation side, Gartner is seeing things primarily around business agility: goal-driven and self-adjusting processes, and complex event processing. They see a future of business process platforms that will completely disrupt the packaged application (e.g., CRM) market, although I’m not seeing the potential for disruption so much as a gradual shift of functionality from packaged applications to BPMS platforms.

On to the evening reception, then an early night as I try to get adjusted to west coast time.

Gartner Day 0: Bill Rosser

I totally forgot that there were some late afternoon sessions today at the Gartner BPM summit until I showed up at registration around 3:30 expecting it to be deserted, and found a lineup of people trying to get registered before the 4pm session started.

This first session of the conference — missed by most attendees, who haven’t even arrived yet due to extremely inclement weather conditions across half the continent — was entitled “BPM: The Discipline”, presented by Bill Rosser of Gartner.

Rosser’s focus is on strategy, planning and modeling, and he recently shifted to BPM from enterprise architecture and other areas. In fact, last year when I saw him speak at the BPM summit, he was talking about EA, and I wasn’t all that impressed with his presentation then because it failed to make an adequate link between EA and BPM.

Rosser defines “discipline” on a number of levels, from “a field of study, knowledge and expertise” to “a system of rules of conduct or methods of practice” to “a method to ensure adherence to the rules”, then spends most of his presentation on the question of whether BPM is a discipline. First of all, to be blunt, who cares? Secondly, from a purely logical perspective, I don’t think that he proves his argument of whether BPM is or is not a discipline.

Although he had some nice slides on why to pursue BPM — performance improvement, greater agility [sic] to change, and stimulus for innovation — plus some on top-down versus bottom-up implementations, there was really nothing here specific to BPM. I had the sense that this was material recycled from other presentations about other topics, since it was really just a general discussion about discipline and implementing strategy: you could replace the words “business process” with “enterprise architecture”, for example, and hardly have to tweak the presentation at all. In fact, one chart was based on an HBS paper on enterprise architecture strategy, making me think that Rosser had just carried these over from his work in EA. Although some of these ideas here are as valid for BPM as they are for any other business/IT strategy area, I would have expected something that is much more specific to BPM.

Waiting for Blueprint

In the world of Web 2.0, there’s always some hot new service that you have to be invited to join, then you get on a waiting list, then (after a while) you finally get an account. Remember when Gmail was launched, for example? This is a brilliant idea from a marketing standpoint, because it creates a lot of buzz around the service, with everyone who gets an account bragging about it, and everyone who doesn’t, wishing that they did. From a support standpoint, it also makes sense: you can’t just put 10 million people on your service the first day of beta, because it will crash, and you’ll look bad.

The current hot Web 2.0 account to have is Joost, an interactive online TV service brought to you by the two wunderkids who created Skype — I see requests for Joost invitations, which apparently only come from those already on Joost, flying around the Toronto tech community.

The second hottest new Web 2.0 account to have is Lombardi’s Blueprint (okay, maybe I’m exaggerating slightly), and I’m still in that unhappy “waiting list” phase. However, their bot still remembers my name, because it sent me an email this morning to tell me that it expects to complete my account setup soon…

Blueprint webinar now available for replay

I hosted a webinar — now available for replay — with Colin Teubner of Forrester and Jim Rudden of Lombardi on Tuesday this week, discussing collaborative process modelling and on-demand BPM in the wake of Lombardi’s beta release of Blueprint on Monday.

I have to say, the conversation that we had in the 20 minutes following the presentation portion of the webinar was so much fun, I told Colin and Jim that next time they only get one slide each, and we spend the rest of the time on open discussion. It was great to host an analyst like Colin who is great at off-the-cuff answers, even when I ask questions totally out of left field, and Jim was very up front when I quizzed him on his competitors (Appian‘s SaaS announcement on Monday, which I’ll write more about later today) and interoperability (yes, you could take the BPDM output from Blueprint and import it to any BPMS that supports BPDM).

We didn’t get to half of the audience questions, but obviously the conversation was compelling, because the number of attendees in the webinar didn’t drop off during the Q&A portion as usually happens.

Guest blogging on BPMEnterprise.com

If you’re a reader of BPMEnterprise.com, you may have noticed a new blogger on their list today: me! I had the chance to meet Dian Schaffhauser at the ARIS user conference last week, and she invited me to do a few guest posts on their site from the upcoming Gartner BPM conference. I’ll still be doing my usual live blogging from the conference here on ebizQ, and this will remain my primary BPM blogging site, but I’ll post a daily summary of the conference over there.